The LeadingAge Washington Excellence in Sales and Marketing Award Program highlights the state’s best sales and marketing strategies, creativity and results in LeadingAge WA communities. These awards recognize marketers who best understood their audience and really embraced the marketplace and its objectives. This is the only sales and marketing awards program of its kind throughout LeadingAge WA and LeadingAge nationally.
The goal of this program is twofold. One is to recognize outstanding sales and marketing work done by our LeadingAge WA communities, and the other is to raise the creative level of marketing by highlighting the best and then learning from each other.
The judging of the Sales and Marketing award entries was done by a distinguished panel from WA state representing expertise in advertising, design, websites, digital, social, public relations, events, and integrated marketing. Each entry was judged on its own merits, based on the information provided by the applicant in the official entry, and the judges had the option of also awarding the best of show in the form of the Judges Innovation Award. The winners were announced at our 67th Annual Conference at the Davenport Grand Hotel in Spokane, June 19th
updated August 13th
Christine Hall, MIRM, CSP, CMD, ATM
Senior Director of Marketing and Public Relations
Chris Hall, Franke Tobey Jones
Entry sample video: Senior Community Tour in Tacoma.
2017 Sales & Marketing Awards of Excellence Announcement
2016 Marketing & Sales Awards of Excellence Winners Details
SESSION #3 of our 7-part “E-Series”: Culture Driven Recruitment and Retention! This is an outstanding series – that will benefit all department leaders! “Engagement from the Onset – E Series Session 3 details Trying to hire the “right people” but can’t figure out where to find them? Wish your turnover was lower? We are thrilled… Read More
F-Tag Review Webinar Series – Comprehensive Review of Regulations & Interpretive Guidance for Top F-Tags. A series of 12 webinars focusing on top-cited F-Tags in the new survey process brought to you by LeadingAge Washington and ProActive! During this year long series, we will focus on the top deficiencies cited nationally with the new Long… Read More
Moving Mountains 13-part webinar series ~ The Phase 3 ROP & 2019 Reimbursement Changes Planned! LeadingAge WA has continued our partnership with Proactive Medical (that brought you our successful 2018 Phase 2 trainings) to prepare for the next webinar series focused on successfully managing the industry changes taking effect in 2019 including Phase 3 Requirements… Read More
The Nursing Care Quality Assurance Commission recently approved an advisory opinion to clarify and provide distinction from the registered nurse and licensed practical nurse roles, responsibilities and functions. You can find the advisory opinion Here. LeadingAge Washington staff will be reviewing this and meeting with Residential Care Services to evaluate how this will impact our… Read More
Staffing in long-term care nursing facilities significantly affects the care delivered to residents. Since July 2016, nursing homes have been submitting data electronically through the PBJ system as required under section 1128I(g) of the Social Security Act (the Act) and 42 CFR §483.70(q). The data submitted by facilities are the number of hours direct care… Read More
Washington State has dropped from #1 in the nation for Harm and IJ tags to #4. However, our overall percentage of re-cert surveys with harm or IJ has increased from 29% to 31.3% and remains three times higher than the national average. These numbers include G and above citations. MORE A review of the first… Read More
View All News »
