Director of Marketing and Public Relations

Director of Marketing and Public Relations

September 7, 2022

Foss is searching for an energetic Director of Marketing and Public Relations with experience in the Senior Living Industry to join our team in Seattle, WA.

Position Summary:
Interacts and communicates with primarily external community contacts and organizations, building relationships, following up on calls, manages all social media accounts, interacts with prospective residents and families and staff. Develops and coordinates production of promotional materials by performing the following duties personally or through subordinates.

Essential Duties and Responsibilities:

Facilitates coordination between marketing/PR and other departments & divisions of Foss in delivery of services to residents.
Provides oversight and leadership for ongoing review and development of Foss policies and procedures.
Builds, diversifies, grows, and fosters external relationships, through marketing and networking efforts and represents Foss at promotional events and meetings.
Cultivates and fosters strong resident relationships and maintains relationships when residents are in off-site facilities.
Provides information, presentations, resources, and tours for developed relationships with health care/medical facilities, civic organizations, physicians and medical groups/organizations, health care educational institutions, senior centers, veteran, and church organizations, etc.
Develops and implements goals tracking all aspects of communications, activities, leads, and related outcomes using sales data base.
Plans advertising, purchasing, incentive, and promotional communication projects, including print, electronic, special events, point of purchase, and direct mail, to fulfill those aspects of the marketing plan.
Develops, administers, and monitors budgetary operations and investigates discrepancies from established budget.
Assists in development of trade show strategies and schedules, and coordinates related promotional project activities. Manages Foss events both on and off campus.
Evaluates research regarding new market trends and market reaction to promotional activities to recommend strategy adjustments.
Develops and maintains relationships with media and off-site production representatives.
Plans and conducts focus groups and other research to evaluate effectiveness of marketing communications.
Qualifications:

Bachelor’s Degree in Business, Marketing, or related field.
Three years related experience.
Excellent computer skills (i.e., Internet Research and Microsoft Suite)
Knowledge of and experience using a sales data base program.
Previous experience in Senior Living Industry preferred.
COVID-19 considerations:

Due to the state mandate, all new hires must be fully vaccinated upon hire and be required to show proof of vaccination.

Benefits Package:

· Competitive salary

· Medical, dental, vision and life insurance

· Paid vacation

· Paid Personal Days

· Paid sick time and holiday

· Paid Bereavement

· Paid Jury Duty

· 403b retirement plan

· Free Employee Assistance Program

· Employer subsidized ORCA Bus pass

Or download application at our website: www.fosscare.org

Foss Home & Village, a not-for-profit, mission driven senior service provider that has served the community since 1929. Foss has built an excellent reputation for quality care, dedicated staff and high staff to resident ratio. Our staff is truly exceptional & dedicated with an average length of service surpassing 15 years.

Job Type: Full-time

Benefits:

401(k)
401(k) matching
Dental insurance
Employee assistance program
Flexible spending account
Health insurance
Life insurance
Paid time off
Vision insurance
Schedule:

8 hour shift
Application Question(s):

It is mandated by the State of Washington that you be able to prove full vaccination against COVID-19 to qualify for this position, or to request and have an approved medical or religious accommodation in place prior to starting work. Do you anticipate meeting this qualification?
Education:

Bachelor’s (Preferred)
Experience:

Senior Living: 1 year (Preferred)
Marketing: 3 years (Preferred)
Healthcare: 1 year (Preferred)
Work Location: One location

Company Info

Company Name
Foss Home and Village

Company URL
https://www.fosscare.org/

Contact Name
Andrew Dolan

Email
adolan@fosscare.org

Phone
(206) 834-2588

Location

13023 Greenwood Ave. N.
Seattle, WA 98133