Attendee List
Agenda
| 8:00-9:00 a.m. | Continental Breakfast & Registration |
| 9:00-9:15 a.m. | Welcome Remarks & Announcements
Glen Melin, President & CEO, LeadingAge Washington |
| 9:15 – 9:30 a.m. | State of Our Sector: Advocacy Challenges & A Call to Action
Katie Smith Sloan, President & CEO, LeadingAge |
| 9:30- 11:00 a.m. |
Keynote: Press On – Courage, Commitment, & Change in Aging Services Nicole Howell, National Council on Aging |
| 11:15 – 12:30 p.m. | Networking Lunch
Introduction to the new 2026 Leadership Institute Fellows Scholarship Recipient Recognition |
Executive Briefing & Advocacy Strategy Track
| 12:45 – 3:15 p.m. |
Alyssa Odegaard, VP of Public Policy at LeadingAge WA; Dan Frein, Managing Principal at CliftonLarsonAllen; Daren Bell, Managing Director at Zieglar; Gerald Cohen, JD, MPA Partner at Evolving Elders |
Sales and Marketing Track
| 12:45 – 1:20 p.m. |
Speed Networking |
| 1:20 – 1:25 p.m. | Welcome from the Sales & Marketing Professional Network Committee |
| 1:25 – 2:30 p.m. |
Innovation Stations |
| 2:35 – 3:15 p.m. |
PR That Sells: Building Trust, Value, and Reputation Cynthia Thurlow, President, and Cheri Carl, VP, Public Relations, 3rd3rd |
Human Resources Track
| 12:45 – 1:20 p.m. |
Speed Networking |
| 1:20 – 1:30 p.m. | Welcome from the HR Professional Network Committee |
| 1:30 – 2:30 p.m. |
Competencies for the HR Professional Neal Martino, Vice President of People, Wesley |
| 2:30 – 3:15 p.m. |
Risk and Opportunity for Human Resource Professionals: Insights from USI Insurance Pete Olson, Vice President, Property & Casualty, USI Insurance Services |




